We are thrilled to announce that AMBA has launched a new group benefit plan partnership with MB / Sterling Brokers for all AMBA members. 

Sterling Brokers is Canada’s largest independent insurance broker and AMBA's preferred partner for group benefits solutions in Canada. This exclusive partnership offers all AMBA Members robust group benefit insurance options at preferred pricing.

All AMBA members are invited to review the plan design options and select one based on their coverage needs. 

Begin registration with a few easy steps  

Benefit Plan Design Options

Contact us to learn more!

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A Seamless Transition to Enhanced Member Benefits

Tailored specifically to meet the needs of AMBA members, enhancing coverage options & member satisfaction.

Increased member retention, supports wellbeing, and reinforces the value of membership in the association.

Gradual implementation, minimizing disruption and ensuring a smooth transition for all members.

KPI tracking enrollment, member satisfaction, and overall program success to ensure long-term value.

Bronze, silver & gold options available for sole proprietors, multi-broker firms and industry partners regardless if you have benefits in place or not.

No medical underwriting required.

Superior market pricing and economies of scale given the size of our association.

Traditional Insurance Products

Benefits Price + Expertise + Implementation

Benefits Technology

Benefits Support

Benefits quoting takes 2-3 weeks

Employers choose benefits options for employees

Limited choice of products and higher cost

Takes weeks to onboard and setup benefits

Quotes provided in  2-3 days

Employer provides flexible options for employees

More products from more carriers at better prices

Takes as little as 5 days to onboard

Result: Faster implementation and better prices

Standalone product with no integration

Costly human errors during sign up

Paper-based enrolment of employees

Need to re-enrol in benefits whenever your carrier is changed

Connects to your HRIS and Payroll systems

Automation with your HRIS, Payroll, and insurance

Digital enrolment with TPA support

When your plan needs changes; Sterling handles all the paperwork using your existing data.

Result: Sterling reduces admin costs by 15%

One-size-fits-all support for clients

HR administers benefits and claims

No ongoing consulting and support

Won’t provide benefits to small companies

Support SLAs with 90% of issues solved in 24 hours

Sterling manages claims on your behalf

Free benefits consulting and dedicated support

Provides benefits to any business with more than one employee 

Result: Sterling saves your team 80% of their time

Quotes provided in  2-3 days

Employer provides flexible options for employees

More products from more carriers at better prices

Takes as little as 5 days to onboard

Result: Faster implementation and better prices

Connects to your HRIS and Payroll systems

Automation with your HRIS, Payroll, and insurance

Digital enrolment with TPA support

When your plan needs changes; Sterling handles all the paperwork using your existing data.

Result: Sterling reduces admin costs by 15%

Sterling vs Traditional Brokers

Benefits Price + Expertise + Implementation

Benefits quoting takes 2-3 weeks

Employers choose benefits options for employees

Limited choice of products and higher cost

Takes weeks to onboard and setup benefits

Traditional insurance products

 Quotes provided in 2-3 days

Employer provides flexible options for employees

More products from more carriers at better prices

Takes as little as 5 days to onboard

Result: Faster implementation and better prices

Benefits Technology

Traditional insurance products

 Standalone product with no integration

Costly human errors during sign up

Paper-based enrolment of employees

Need to re-enrol in benefits whenever your carrier is changed 

Connects to your HRIS and Payroll systems

Automation with your HRIS, Payroll, and insurance

Digital enrolment with TPA support

When your plan needs changes; Sterling handles all the paperwork using your existing data.

Result: Sterling reduces admin costs by 15%

Benefits Support

Traditional insurance products

 One-size-fits-all support for clients

HR administers benefits and claims

No ongoing consulting and support

Won’t provide benefits to small companies

 Support SLAs with 90% of issues solved in 24 hours

Sterling manages claims on your behalf

Free benefits consulting and dedicated support

Provides benefits to any business with more than one employee

Result: Sterling saves your team 80% of their time